Filmfare appear its 57th awards for the best in South Indian cinema for 2009. Idea Cellular will be the sponsors for the event. Filmfare will allure admirers civic to vote for their favourites beyond 10 categories each, in Tamil, Telugu, Kannada and Malayalam films. Nominees fatigued from the responses accept been shortlisted and distinctively appointed juries accept been set up to advice accept the final winners.
Mr. Tarun Rai, Chief Executive Officer, Worldwide Media Pvt. Ltd. Owners of the Filmfare annual said that this year there are 450 movies in altercation for the Filmfare Awards. “It’s no admiration they are accepted as the Oscars of South cinema,” he added.